Amoure is a thriving luxury beachwear brand that shakes up the familiar aesthetics of the swimsuit into a glamorous, statement piece.

Founded in 2016 in Milan, Italy, Amoure is a digital born brand committed to distinctive designs and attention to quality.

Designed to comply with a lifestyle rather than a bathing suit. Embodying modern femininity, each design is a reflection of the designer — as she is and who she aspires to be. Silhouettes are bold and unconventional, colors are rich and surprising, and details are a visual twist that beg a closer look.

We think that in leisure time, on vacation, to the beach, to clubs, to summer parties, a woman must maintain her style, albeit with garments different from ordinary ones.

Fully handcrafted in Italy with 100% sustainable fabrics sourced locally from high-end mills only, Amoure is highly sensitive to sustainability issues.